Public Relations & Marketing

Barkal Communications offers clients unparalleled solutions that seamlessly bring together earned, owned, and paid channels. With our exceptional influencer partnerships, we transcend overused themes and effectively connect with audiences. And our strategic and innovative creative methods, infused with AI, successfully bridge the gap between clients and their target demographics.

Our expertise extends beyond social media, maximising visibility across all platforms to achieve our clients' objectives. In today's digital landscape, a comprehensive approach is essential, which is why we specialise in media relations, influencer collaborations, and utilising digital and AI resources.

We have a vast network of top journalists and creators worldwide, tapping into their valuable insights for our clients' benefit.

At Barkal Communications, we take storytelling to the next level through our innovative use of AI tools.

We expertly match brands with their desired audiences through tailored content and precision-planned campaigns. Our services guarantee high-quality visibility for our clients' stories and events.

At Barkal Communications, our influencer expertise, however, sets us apart from companies that still cling to ‘pale-male-and stale’ narrow-minded ideas.

We go beyond the typical use of messages and famous faces.

We seek out diverse and exciting individuals instead who are truly shaping our culture.

This unique insight comes from our founder Ahmed Badawi's authentic and extensive immersion in multicultural environments around the world, from the UK and USA to Africa and beyond. Through his international connections in film, music, fashion, sports, and entertainment, we tap into the pulse of emerging trends in the UK, USA and elsewhere and connect with authentic market influencers.

We specialise in crafting personalised social strategies that align with your business objectives seamlessly – yet provide cost-effective advertising solutions.

Our top priority is leveraging social media as a powerful platform for communication and driving sales.

Whether it is giving strategic advice or on-demand help, we are dedicated to optimising your social media presence.

At Barkal Communications, we also appreciate that government and public affairs clients are also in need of public relations and marketing expertise - not just consumer brands.

That's why we offer a wide range of services, including investment promotion, book launches, commemorations, one-off special event press conferences, and philanthropic initiatives. Ahmed Badawi – Barkal Communications MD – and our team are well-versed in effectively promoting and highlighting these types of events and initiatives, ensuring their success.